Self Storage Centre
90-95% Occupancy Achieved and Maintained Across Self Storage Facilities
Part of the Roy Trevor Group, The Self Storage Centre operates three facilities in Cheshire including Warrington, Winsford and Arley. In mid-2022, they had a homemade website generating zero organic traffic and were relying entirely on costly Google Ads which were highly unlikely to convert.
Following a complete rebrand, professional copywriting, and a rebuilt digital foundation with integrated online booking through Stora, both facilities now consistently maintain 90-95% occupancy – with car storage becoming such a success that it drove a business decision to expand that service.
Results
We have worked with The Self Storage Centre since mid-2022, achieving top of Page One rankings for car storage keywords and consistent Page One positions across multiple storage term. The Warrington facility, operating in a competitive market dominated by national brands, has achieved the target occupancy through sustained SEO performance and the Stora booking system improving conversions.
A GHL chatbot with AI assistant handles out-of-hours enquiries and emergencies, ensuring no opportunity is missed. Through the Business Amplifier growth plan, covering website maintenance, ongoing SEO, and Go High Level support, we act as the RT Group’s fractional marketing team, staying flexible to business priorities and monitoring competitor activity as new facilities open nearby.
Rebrand Showcase
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