Resources

Some honest thoughts on running a business, websites and digital marketing.

Shop window displaying the message “Buy local or bye-bye local”

Get found for free with a Google Business Profile

If you want more local customers, you need to show up when they search on Google and Google Maps. One of the best free ways...

Laptop and desktop screens displaying WordPress maintenance, backups and performance dashboards

6 Key Reasons Why You Need a Website Maintenance Plan

The Ongoing Value of Keeping Your Website in Top Shape It doesn’t matter what industry you’re in; nowadays, a website serves as your digital storefront....

Cloud hosting illustration connecting three computers to a shared online server

What is Website Hosting?

Here at Bloom Digital Marketing, one of the most frequently asked questions is: What is web hosting? It is a phrase many of us are...

Computer screen displaying WWW and the domain extensions com, net and org

What is a Domain and How Do They Work?

The domain name is the easy to remember address of your website. It is the address that customers will put into their web browser (i.e....

Designer sketching logo concepts beside colour swatches and branding materials

Why is My Business Logo so Important?

In Business? Then You Need a Logo! A logo is a visual representation of what your company stands for and the high standards for which...

Jeanette Elton and a client discussing a marketing campaign beside a laptop at an outdoor table

Website Audit Checklist

Is your website badly designed, outdated or not usable on a mobile device? Then our DIY website audit will help you work out where you...

Photographer taking brand photographs of a woman reading on a garden bench

Personal Branding Photography – Ten Reasons Why It Works

Professional photography and branding: these two go hand in hand. Yet personal branding photography is seen as expensive and unnecessary. This blog will explain why...

Magnifying glass and person symbol formed by a crowd, representing SEO keyword research

Why Is Keyword Research Important for Organic SEO?

When you hear the question, what are your keywords or key phrases?You might have a good idea as to what we mean by this crucial...

Website designer working on page wireframes displayed on a desktop monitor

How much does a website cost?

How much does it cost for a website, and why it’s not cheap! The question we get asked most often here at Bloom Digital Marketing...